Emma Watson, of Harry Potter films, will replace replace the Pirates of the Caribbean star Keira Knightley as the face of Chanel's "Coco Mademoiselle" fragrance.
Emma has reportedly signed a two-year contract with Chanel worth £3m. Chanel is expected to officially announce the Coco Mademoiselle deal next month.
So Hermione's fans should watch out for the coming print and campaign ads.Source